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This site selyre.fr had the following in the homepage, "Cette année notre sortie annuelle est prévue le 26 septembre." We noticed that the webpage stated " En hommage à la mort de." It also stated " Il y a 60 ans. Chez mon libraire, les libraires de Rhône-Alpes sorganisent. Cette semaine jai parlé dans mon édito du web de la plate-forme des libraires indépendants créés par les libraires de Rhône-Alpes pour se fé . Le mensuel du livre en Rhône Alpes." The header had selyre as the highest ranking keyword. It was followed by sélyre, livre lyonnais, and écrivain which isn't as ranked as highly as selyre. The next words the site used was éditeur. lyonnais was also included but could not be seen by search parsers.